• Journal of Internet Computing and Services
    ISSN 2287 - 1136 (Online) / ISSN 1598 - 0170 (Print)
    https://jics.or.kr/
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Remaking Mobile Ecosystem Policies for New Mobile Market


Jeong-Ho Kwak, Ji-Yeon Cho, Yong-Seok Lee, Bong-Gyou Lee, Journal of Internet Computing and Services, Vol. 12, No. 4, pp. 93-106, Aug. 2011
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Keywords: Mobile Ecosystem, Smart Phone, Appstore, Communication Policies, ANP(Analytic Network Process)

Abstract

The Korean mobile telecom market has undergone a sea change since Apple created a new mobile ecosystem with Appstore and iPhone. Many non-telecom operators have been trying hard to come up with new business strategies to gain a competitive edge. The shifting competition landscape requires a new communications policy that can further stimulate the evolving market. This is why countries around the world are upgrading their communications policies: to renew the market foundation and better respond to the ever-changing industry environment. Using the ANP(Analytic Network Process) model, this study identifies policy variables and performs quantitative analysis on their priorities. The analysis results will help prioritize policy variables under the limited amount of resources, and serve as useful guidelines for making mobile ecosystem policies.


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Cite this article
[APA Style]
Kwak, J., Cho, J., Lee, Y., & Lee, B. (2011). Remaking Mobile Ecosystem Policies for New Mobile Market. Journal of Internet Computing and Services, 12(4), 93-106.

[IEEE Style]
J. Kwak, J. Cho, Y. Lee, B. Lee, "Remaking Mobile Ecosystem Policies for New Mobile Market," Journal of Internet Computing and Services, vol. 12, no. 4, pp. 93-106, 2011.

[ACM Style]
Jeong-Ho Kwak, Ji-Yeon Cho, Yong-Seok Lee, and Bong-Gyou Lee. 2011. Remaking Mobile Ecosystem Policies for New Mobile Market. Journal of Internet Computing and Services, 12, 4, (2011), 93-106.